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Thursday 26 May 2022

Reggie Alexander [1967] - It's Better [Boss #102]


Having just posted a compilation containing "Better" by Ruby Winters reminded me of this rare recording "It's Better" by Reggie Alexander on Detroit's Boss label. Discogs states that it was released in 1966 and 45Cat 1967. I think 1967 is more likely as the label was related to two other labels Sport and Sir Rah whose releases were all from 1967-68. Each label only released a handful of singles Sport around a dozen, Sir Rah four and Boss five.

The labels were founded by Sheldon 'Shelley' Haims who was the general manager at Golden World records and set up Pied Piper Productions with Jack Ashford writing under the pseudonym Randy Scott. He passed in Nov 2012.

Reggie Alexander has only one other listed single "These Are The Questions" which came out on  L.B.J. (What Now) in 1969, Both his singles were written by Herbie  Williams. "It's Better" is pretty scare with only four listed on Popsike and the last one selling for around $1k but "These Are The Questions" can be picked up very cheaply (Under £10).

Continuing the "Better" saga I'm also reminded of a previous post of three versions of a song titled "It's Better To Cry" first recorded by Frankie Nieves but covered by The Appreciations on Sport and another version by Johnny Watson on Valise (not Johnny 'Guitar' Watson). 


Details
Rating: 8.5
Explicit: N
Genre/Style: Northern Soul
Format: Single
Media: 7"
Label: Boss
Cat No: BOSS 102
Date: 1967
Key/BPM: N/A
Price: £1,000 (approx.)


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